Studio Spice is a brand-new pilates studio based in Antwerp. When they reached out, they were just getting started — full of energy and vision, but with zero experience in digital marketing.
Their main goal? Launch strong. Fill the classes. And kick off their studio journey with impact.
Like many startups, Studio Spice needed a strategy to bring in people — fast. The founder was organizing a 3-day launch event with a special offer and wanted the classes to be fully booked. But without a clear lead generation system in place, that felt like a big leap.
They didn’t want to waste time or money experimenting randomly online.
What made the difference?
They felt we truly understood their world.
“As a pilates fan myself, I knew how their ideal client thinks, what they want, and what gets them to take action,” explains Victoria. That combined with a results-driven approach and a proven track record made the decision easy.
We started with thorough market research to define the perfect dream buyer. From there, we created a launch offer that spoke directly to them.
Next, we used Meta — primarily Instagram — to build awareness, get sign-ups, and generate buzz in the local area. Every part of the strategy was aimed at one thing: getting people to book a spot.
And it worked.
The entire launch event was fully booked. The best part? Many attendees went on to become paying clients — exactly what Studio Spice needed to turn a strong start into real growth.
“Merci Victoria! De eerste week van de studio was een succes!” – Sofia, Founder of Studio Spice
If you’re serious about building a system that consistently brings new leads into your business,
Challenge us during a free 30-min videocall.
Let’s audit your current strategy and see where you’re leaving money on the table.
